INTERVIEW: Edd Horder

With our upcoming SS16 collection due to be launched as we speak, we caught up with fashion photographer and artist, Edd Horder, who shot our latest look books shown below. Alongside working with an extensive range of fashion brands on commissions and editorials, Horder sustains a personal photography practice, capturing candid human emotions, scenes and experiences from his travels, classic cars, and intriguing, almost abstract, patterns, depicting life in a new light.


Photo credits: Syndicut SS16 Look Book, Edd Horder

What are the inspirations behind your practice?

“On starting out in photography it was all about the darkroom and the way the light fell on the paper. I think this has been taken forward to my everyday work. Light becoming a very important factor.”

In three words how would you describe your creative practice?

“Fun, tricky, pressure.”


Photo credits: Syndicut SS16 Look Book, Edd Horder

What are your current ongoing projects?

“I always have a lot of projects I am working on. Some seem to have turned into life long projects while others are on hold. Alongside the fashion I have been shooting a lot of portraits of mechanics which has led me to some amazing places.”

What are your feelings about Syndicut and our ethos of collaboration with emerging artists and designers?

“Syndicut is a brand doing something really great. It is such an amazing platform and chance for emerging artists. Fits perfectly with the team behind the brand.  It is the perfect collaboration between artist and designer.”


Photo credits: Images from Life Series, Edd Horder

Background:

Where did you grow up? Where are you based now?

“I grew up in a little village in the countryside in Hampshire.”

Where did you study?

“Foundation was at Winchester School of Art before moving on to London College of Fashion.”

How long have you been a photographer?

“I suppose I have been a photographer since the early days of being a kid running around the countryside trying to photograph good bits of wood.”

How did you discover your creative discipline?

“I fell into fashion through an ex-girlfriend… she was asked to model in a shoot in London. I tagged along and thought it looked pretty fun. That week I applied for a job at a photographic studio in London. I began with tea making but from there I seemed to be in the world of fashion and I progressed up the ladder.” 

What initially encouraged you to take up photography?

“My mum is an artist and we used to always draw as kids. I remember one summer wanting to draw some wood on a beach but we were miles from anywhere. So we photographed it to draw from later on. Mum kept handing me the camera from then on.”


Photo credits: Images from Shhh Series, Edd Horder

Is your work a response to any particular issues or topics of interest to you? If so, how do you explore and express these through your practice?

“I like to think that my work relates to reality and everyday life.”

Please name one or two photographers or artists that have particularly inspired you, or changed the way you approach your practice.

“The work of Man Ray was very inspirational to me when I was first starting out. His rayographs got me experimenting in the darkroom and helped to develop that love of photography. In my fashion career I always end up looking at the work of Peter Lindbergh. The beauty of his images and the way he lights is something I strive for.”


Photo credits: Man Ray (left) & Peter Lindbergh (right)

eddhorder.com  |  instagram.com/eddhorder